• 8901 North Kings Highway, Myrtle Beach, SC 29572
  • 800.843.6779
The Best Shows in Myrtle Beach

Produced by the leader in live entertainment, Calvin Gilmore, and highly acclaimed by countless National media – these shows set the standard. If you are looking for the best live entertainment attractions in Myrtle Beach, look no further than The Carolina Opry Theater.

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The Carolina Opry Theater

The impressive variety of live music shows in Myrtle Beach can be traced back to one man, Calvin Gilmore, and his singular vision that first-rate entertainment could thrive along the Grand Strand.

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MYRTLE BEACH’S #1 GROUP DESTINATION!

Planning a group, corporate, or school event and looking for the best LIVE entertainment in Myrtle Beach?, Then look no further than The Carolina Opry Theater! We’ve been the #1 Group Destination for over 30 years! With 4 award winning shows to choose from we’ve got something for everyone!

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In The Press

Gilmore Entertainment News

  • An Opry Jump From Here to Nashville

    May 23, 2003


    May 2003   The Sun News   By Kent Kimes   Calvin Gilmore is admittedly going about things backward. Usually, country stars hit the charts, then attach their names to a venue, ie. The Alabama Theatre, the now-defunct Ronnie Milsap and Gatlin Brothers theaters at Fantasy Harbour and countless venues in Branson, Mo.   Gilmore made a name for himself as the founder and star of The Carolina Opry without the benefit of a hit record.  Now, Gilmore is recording a new album in Nashville, Tenn, and performing tonight and Saturday at Music City’s hallowed ground, The Grand Ole Opry…  

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  • CNN

    August 5, 1998


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    August 1998   Myrtle Beach stakes a place in the entertainment world   Myrtle Beach, SC – The number one attraction in Myrtle Beach is the 60 miles (97 kilometers) of coastline known as the Grand Strand.  It’s so popular, in fact, that in 1997 AAA named the area the country’s number two summer vacation destination, trailing only Orlando, FL.   While the surf and sands draw the crowds as they have for decades, in recent years, the entertainment industry has given the city a new wave of success…          

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  • The Saturday Evening Post

    May 1, 1997


    May/June 1997   Myrtle Beach   Look out, Branson!  This southern “upstart” offers a banquet of country favorites with golf and surf on the side   By: Audrey T. Hingley   Country music has been making waves in Myrtle Beach for a decade, causing some observers to dub the coastal South Carolina town “Branson-by-the-sea.”  Comparisons with Branson, the tiny Ozarks town that has become a mecca for country music fans, are inevitable now that family-oriented music shows in grandiose theaters are a nightly ritual in this once-sleepy southern beach town.   If you’re looking for nonstop country music, Myrtle Beach’s 10 theaters can’t rival Branson’s 30 country music venues.  But ...

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  • The Wall Street Journal

    April 18, 1995


    April 1995   How does a quiet city become a tourist spot? Ask Myrtle Beach, SC   By: Emory Thomas, Jr.   Myrtle Beach, SC – This town’s old-fashioned, seaside Pavilion, with its dance hall and amusement park, sits at the center of Robert H. McElveen’s fondest summer memories.   “The biggest thing in the world,” recalls the 72-year-old optometrist from Gaffney, SC, “was to take your girl down to the Pavilion for the big dance.  Boy, when that band would start, and you had your girl, and the moon came up – that was the prettiest thing on earth.”          

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  • Country Weekly

    October 25, 1994


    October 1994   Calvin Gilmore Leads Myrtle Beach Entertainment Boom   By: Bruce Honick   Myrtle Beach got its first real taste of country music from 1973-80 when a band called Wild Country later changed its name to Alabama and became a national sensation.   Now, it’s a regular stop on the touring schedules for groups such as Shenendoah and a permanent home for others.  Alabama has opened its own theater there, and The Gatlin Brothers followed suit this summer.   The man behind the recent country boom is singer/songwriter  turned entrepreneur Calvin Gilmore, 46, whose success with local country music theaters, starting in 1986…          

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