• 8901 North Kings Highway, Myrtle Beach, SC 29572
  • 800.843.6779
The Best Shows in Myrtle Beach

Produced by the leader in live entertainment, Calvin Gilmore, and highly acclaimed by countless National media – these shows set the standard. If you are looking for the best live entertainment attractions in Myrtle Beach, look no further than The Carolina Opry Theater.

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The Carolina Opry Theater

The impressive variety of live music shows in Myrtle Beach can be traced back to one man, Calvin Gilmore, and his singular vision that first-rate entertainment could thrive along the Grand Strand.

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Planning a group, corporate, or school event and looking for the best LIVE entertainment in Myrtle Beach?, Then look no further than The Carolina Opry Theater! We’ve been the #1 Group Destination for over 30 years! With 4 award winning shows to choose from we’ve got something for everyone!

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In The Press

Gilmore Entertainment News

  • The Wall Street Journal

    April 18, 1995

    April 1995   How does a quiet city become a tourist spot? Ask Myrtle Beach, SC   By: Emory Thomas, Jr.   Myrtle Beach, SC – This town’s old-fashioned, seaside Pavilion, with its dance hall and amusement park, sits at the center of Robert H. McElveen’s fondest summer memories.   “The biggest thing in the world,” recalls the 72-year-old optometrist from Gaffney, SC, “was to take your girl down to the Pavilion for the big dance.  Boy, when that band would start, and you had your girl, and the moon came up – that was the prettiest thing on earth.”          

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  • Country Weekly

    October 25, 1994

    October 1994   Calvin Gilmore Leads Myrtle Beach Entertainment Boom   By: Bruce Honick   Myrtle Beach got its first real taste of country music from 1973-80 when a band called Wild Country later changed its name to Alabama and became a national sensation.   Now, it’s a regular stop on the touring schedules for groups such as Shenendoah and a permanent home for others.  Alabama has opened its own theater there, and The Gatlin Brothers followed suit this summer.   The man behind the recent country boom is singer/songwriter  turned entrepreneur Calvin Gilmore, 46, whose success with local country music theaters, starting in 1986…          

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  • The Hollywood Reporter

    February 4, 1994

    February 1994   Gilmore’s new country mecca: Myrtle Beach   By: Jeffrey Jolson-Colburn   Move over, Nashville, Memphis and Branson, there’s a new town becoming a draw for country music fans.  Myrtle Beach, SC is pulling in 10 million tourists a year now, many of whom are looking to mosey on down to the town’s version of music row.  Behind it is country music entrepreneur Calvin Gilmore, who now has three large live country music theaters as well as a recording studio and a publishing company.   He has also taken the “Country Music Spotlight” TV show out of rival country tourist mecca Branson, MO…    

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  • The Sun News

    December 21, 1993

    December 1993   Gilmore and IFE cinch agreement   By: Tom Linafelt   The marriage of Calvin Gilmore Productions and International Family Entertainment is complete.   IFE spent $20 million to purchase a majority interest in the Myrtle Beach-based Gilmore Productions, which includes three Grand Strand country music theaters.  Financial details of the agreement were not released.   “Everything is signed, sealed and delivered,” Gilmore said Monday.   The deal is not expected to change operations at the theaters…      

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  • Daily Variety

    December 13, 1993

    December 1993   Myrtle Beach has Calvin Gilmore to thank   By: Denise McIver   The rebirth of MTM Records and the debut  of a country music cable program are the latest projects to expand the media horizon of South Carolina-based entrepreneur Calvin Gilmore.  The two ventures are the earliest results of Gilmore’s equity portion sale of Calvin Gilmore Prod. Inc. to the Family Channel and parent company Intl. Family Entertainment.   A country singer himself, Gilmore is credited with the single-handed transformation of Myrtle Beach, SC into “the new Branson.”  His three concert theaters attract crowds, while…  

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